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June 2019

Yep, You Can Use Direct Mail in Your Marketing Drip Campaign

June 14, 2019

direct mail postcards drip campaign

Typically, drip campaigns are associated with email marketing, but they work well with direct mail, too, as a means of engaging with your audience and increasing brand familiarity. And if you’re looking for high response rates, (you should be) direct mail is the way to go.