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Event Marketing

Boost Your Event’s Attendance Through Facebook Promotion & Offline Marketing

November 15, 2019

Facebook’s events tool is a quick and easy way for any organization to reach a large number of people about an event in a short amount of time. However, an estimated 700 million people use Facebook each month to market their events — meaning a lot of digital clutter and competition for your event’s attention. With so many events promoted on the platform, it can be easy for yours to get lost. Therefore, it’s wise to couple Facebook promotion with offline marketing when promoting your next event.

How to Effectively Utilize a Suite of Print Products for Event Marketing

April 16, 2019

 How to Effectively Utilize a Suite of Print Products for Event Marketing

All tactile materials - greeting cards, brochures, flyers, booklets and more - have their place in certain situations. But for most brands, these marketing methods work best when used in conjunction, both with each other and with digital marketing tactics.

3 Ways to Elevate Brand Awareness For Your Small Business or Organization with Marketing Flyers

March 17, 2019

3 Ways to Elevate Brand Awareness For Your Small Business or Organization with Marketing Flyers

In a digital world, it can be increasingly difficult to believe that printed materials still produce results when marketing your small business or organization. In the first quarter of 2018, Nielsen reported that American adults spend over 11 hours per day consuming media content, which includes using smartphones, listening to the radio, and spending time on desktops and tablets. That’s a lot of digital consumption! And it’s precisely the reason why print materials, like flyers, brochures, and marketing postcards still stand out.

How to Take Advantage of Direct Mail Postcards for Holiday and End of Year Marketing

October 11, 2017

How to Take Advantage of Direct Mail Postcards for Holiday and End of Year Marketing

It’s that time of year again! And no, we’re not talking about Halloween, or even Thanksgiving (however fun those are). It’s time to plan how you’re going to end your organization’s year.

The holidays provide a much-needed excuse for offering a sale, creating an event, reminding someone of an appointment, or requesting a donation. In other words, it's the perfect time to re-energize that relationship between your organization and the people who keep it running. Direct mail postcards are a great way to reach out and stand out from competitors during this busy time.

Why You Should Promote Your Next Event with Postcard Marketing

August 15, 2017

Websites, social media, and email promotions make it easier than ever to promote your organization’s event. With just a few swipes of the keyboard, digital platforms can reach a huge number of people.

But sometimes quality is better than quantity. Sure, the first thing that may come to mind when promoting an event is to create a Facebook event or send the details to your email subscribers. And those methods will likely guarantee a few responses from people already interested in your organization. The harder task is making these promotions personalized and creative enough to make those who aren’t familiar with your organization excited to attend.

Meet Design Canvas: Print Design Made Easy

October 24, 2016

Design Made Easy

The new, easy-to-use online tool Design Canvas helps business owners quickly create great looking marketing pieces without the need for a professional designer or expensive software. In just minutes, users can design high quality direct mail postcards, business cards, flyers, brochures, and more.

​How To Use Posters to Capture Walk-in Retail Traffic

September 21, 2015

Although direct mail is a great marketing tactic for retailers, it's far from the only way to attract retail traffic. From radio advertising to signage, a there are a wide variety of marketing techniques that are highly effective for retail businesses.

One of the best ways to capture walk-in traffic for your retail store is through the use of signs and posters. A well-placed poster can catch the attention of passersby and encourage them to step into your store.

It's Never Too Late to Promote Your Special Event

May 25, 2015

Does your business have a special event coming up? When you need to promote an event or sale on short notice, it’s easy to assume that traditional marketing methods like direct mail aren’t suitable.

After all, doesn’t it take time to print and mail event flyers or postcards? Thanks to modern printing technology, it’s actually possible to create, print, and mail custom postcards, flyers, and other marketing materials in very little time.

Why We Love Canva

May 21, 2015

A beautiful image and design that compliment your marketing materials can make a positive impact on how your brand is perceived, and how your product or service performs among its competitors.

It’s helpful to have a designer in house to create these images but when the budget doesn’t allow for a graphic designer, there are ways to create beautiful images without the professional price tag.

Canva is a great option for business owners and the do-it-yourself kind that want to create quality graphics to market themselves or their businesses.

Learn why we love Canva and how it empowers the everyday business owner.

Have a Fantastic Thanksgiving!

November 27, 2014
Happy Thanksgiving 2014